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Conserve

Conserve India is a fair trade organization based out of New Delhi's poorest city slums.  The project began as a recycling project born of a desire to reduce India's mountain of waste, and improve energy efficiency.  However, they soon realized that up-cycling could better help solve the massive problem while providing income for artisans.  

Conserve began the upcycling project by converting the mountains of plastic bags into high fashion handbags.  The plastic bags were washed, dried, and pressed into sheets before being woven into functional projects.  

Today the project has grown to include better designs for handbags, wallets, shoes and belts and now also includes other materials such as unused leather jean labels.  Conserve India has now been able to use high fashion as a means to support better lives for the poor and a cleaner environment for all.